UNITED FASHION FESTIVAL EXHIBITHION – Hungry for less? Hungry for better? – FESCH.TV

FESCH.TV INFORMIERT:

UNITED FASHION FESTIVAL IMAGINES A DIFFERENT FUTURE FOR FASHION IN WHICH WE’RE ALL HUNGRY FOR LESS AND BETTER!

In the United Fashion Festival expo 40 designers examine our relationship with clothing through recent and archival artworks. The list of designers, creators, and researchers based in 9 different countries includes names such as Tom Van der Borght (BE), Marina Yee (BE) and Amélie Pichard (FR).

They don’t merely propose new products to buy. After all, overconsumption and the entities that influence our shopping behaviour are key in understanding the unsustainability of the system. Instead, they all use fashion as a means to reflect on our industry and the context in which we create and consume. Rather than a pragmatic detailing of the value chain, this exhibition uses the power of fashion to delight, engage and surprise. It confronts visitors with their own limits and understanding of fashion.

The exhibition is a co-creation between Bénédicte de Brouwer (MAD) and Aya Noël. The scenography is realized by Marie Douel.

Discover it from April 1 to June 6 at MAD Brussels.
Place du Nouveau Marché aux Grains 10 – Nieuwe Graanmarkt 10, 1000 Brussels.
Every Wednesday to Sunday from 11am – 6pm.
Book your tickets on www.unitedfashionfestival.eu!

Participating designers:
Ruby Hoette, Elisa Van Joolen, Louis Appelmans, Eleanor Chapman, Jan-Jan Van Essche, Mette Julie Bundgaard-Nielsen, Petit Pli, Marina Yee, Kevin Germanier, Amélie Pichard, Nicole McLaughlin, Ester Manas, Helen Kirkum, Martin Margiela, Sigita Sniegs, Tom Van Der Borght, Join Collective, Peterson & Stoop, Golden Joinery, Tom of Holland, Atelier Germe, Delvaux, Honest By, Friends of Light, Bethany Williams, About A Worker, Bihor Couture, Painted Series, Chopova Lowena, Alexandra Sipa, Lee Sun, Diana Scherer, Patzaikin, Emma Bruschi, Alice Robinson, We Made Together, Tigran Avetisyan, Doriane van Overeem, Karolina Jurikova et Maximilian Rittler.

United Fashion is supported by the Creative Europe programme of the European Union.