THE JOURNEY HOME-WLJ

FESCH.TV INFORMIERT:

AI roads, take me home

Chinese New Year is a time when people traditionally travel home for family reunions. Each year, millions take the journey home no matter how far. The traditional Chinese drink, Wang Lao Ji, together with its tech partner, Baidu, uses artificial intelligence to celebrate the journey in a brand-new way.

Idea

The Journey Home is virtually recreated via a compilation of Baidu Street View images. Baidu Street View’s current database covers over 1,000 cities and 12,000 roads across China. The system is able to generate over 3 million possible routes using this data, and is smart enough to only select and use the most scenic ones.