Sustainable Fashion Coercial – FESCH.TV

FESCH.TV INFORMIERT:

I made a commercial film for a brand to promote sustainable fashion and preserve a part of Korean culture.
The outfit in this fashion commercial is made of bulk bags. The Bulk Bag that contains salt can carry up to 900 kilograms. Unfortunately, this sturdy material is used once and discarded entirely due to logistics costs.

Here, the collaboration began as the fashion brand darcygom made these salt bulk bags into fashion. The bag that once carried salt is now upcycled into a hanbok-inspired work jumpsuit and fills people instead.