promotional video for ABAI FABRIKASY – FESCH.TV

promotional video for ABAI FABRIKASY & FESCH.TV:

The first fashion collection Fall-Winter 22/23 in collaboration with ZHANAR brand designer Zhanar Erkingalieva.

Abai (Karaganda). Qazaqstan.

The history of the old Abai garment factory in Kazakhstan. Founded in 1969. The clothes were sold throughout the union. After the collapse of the Soviet Union, it was closed. Reanimated by businessman Nurkhan Zhumabek several years ago. This video shows the connection between generations through clothing from a garment factory. The action takes place in a sacred area – Bektauata.

producer: Nurhan Jomabek
director: Almas Maksut
director of photography: Almas Maksut, Arman Narymbaev

2022

(первая модная коллекция Fall-Winter 22/23 в коллаборации с дизайнером бренда ZHANAR Жанар Еркингалиевой)