P R O U D S O U T H – FESCH.TV

FESCH.TV INFORMIERT:

Curated by Lidewij Edelkoort, with Lili Tedde & Mariola Lopez Mariño

PROUD SOUTH is a mesmerizing visual experience that celebrates the creative forces from the southern parts of the planet. Through the colourful and expressive lens of contemporary fashion, photography, styling and art, Lidewij Edelkoort and Lili Tedde bring together emerging and established talents from wide and far, illustrating that the axis of global creativity has indeed dramatically shifted.

Edelkoort has investigated multiple themes that connect sensational talents that hail from Latin America, Africa, South Asia and South East Asia. Not defined by maps, hemispheres or the rigid fashion system of the north, PROUD SOUTH represents an emancipated international movement. As Edelkoort observes, “A southern generation of creatives is standing up, expressing local craft, embracing regional materials, recognising ancestral practices and cherishing indigenous values.” A sense of excitement is discernible throughout this unique book, so palpable that Edelkoort says it feels “like being in a pressure cooker, creating local flavours with a sense of urgency.”

With over 400 pages of inspiring imagery, this expansive compendium is also a coveted object, designed by Mariola Lopez Mariño, putting the visuals on the pedestal they deserve and proudly sealing them in a sophisticated golden cover. PROUD SOUTH I makes the most engaging tool to discover which trends are cooking for the years to come. As a skilled forecaster, Edelkoort knows!

For the US and Canada please visit edelkoort.us

For international orders please visit edelkoort.com

For Brazil orders please visit edelkoortsth.com