Lo iortante lo llevas adentro – FESCH.TV

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Bimbo Pingüinos is a chocolate cake with a cream filling whose purpose has always been to eliminate bitterness.
7 out of 10 children do not feel comfortable with who they are and how they look, they have two or more profiles on social networks (one for their parents and relatives and another to interact with the rest of the world where they use filters and even fake photos) , Cyber ​​​​Bullying is the main cause of depression and insecurity in them.
We made films with children who had suffered bullying and who, in a country full of stereotypes like Colombia, would never appear in a television commercial. Then they transferred those films to TikTok along with a song that invites them to show what they were, without filters or retouching. In addition, together with one of the most important designers in the country, we created a clothing collection outside all the canons of fashion, conceived and designed so that boys highlight who they are, without fear of harassment or discrimination.
These and some other data made us rethink the role that the brand played in the lives of these boys







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