FIERA SPRING SUMMER 2021 – FESCH.TV

FIERA SPRING SUMMER 2021 & FESCH.TV:

FIERA DENIM is a sustainable clothing brand made in Argentina, that specializes in denim garments with innovative and original washes that have the minimum impact on the environment using 50% less water than regulr denim washes. 
I created this collection inspired by the earth and the sea, developing realistic prints that detailed organic textures, using denim as canvas for most of them. 
The idea behind the collection was to raise awareness about the marine life affected by pollution and how we can protect it by making sustainable fashion choices.
I also got the opportunity to work as a creative director for this shoot, managing the casting, art direction and styling.