Fiat 500 „getReady“ music video by the Glitch Mob

A music video to introduce FIAT 500 in the USA… featuring enthusiasts getting ready to greet the car as it gets ready to meet them. Released as a special online premiere for the first 500 Prima Edizione owners (who were eagerly awaiting delivery of their car) and then in a slew of mediums: Movie theatres, wall projections during art/music/fashion shows, top urban clubs, live performances by Glitch Mob (who we got to remix Vivaldi’s Concerto in D Major, Rv 228: Allegro) at music festivals, iTunes music release and an entry on the Billboard charts.
Making of, followed by music video.