Follow Love by Iraida Fernandez #01 – FESCH.TV

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June 10th, 2021 Copywriting Jam Session 01 with Patrick Mackendy Mede

**THE BRANDING**

We all love beauty, but it lies in the eyes of the beholder. I love beauty, but could you believe I’m the most insecure person ever? Follow love started as a passion project to create art and fashion for the people that I loved. My private obsession’s been made public with this collection of handcrafted bags, apparel and accessories. Energy is contagious, and with Follow Love, we look to create passion & joy in anyone these creations touch.

When I wake up, I Follow Love. I hope you Follow Love too.

**THE MESSAGE**

Beauty comes in many forms. Follow Love stands for the beauty of motherhood, mental health awareness and being a modern woman.

**THE VISION**

Creating beauty, love and self-confidence with every detail.







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